Improving the user experience

Objective Digital offers a range of digital products and services which help to improve the way in which websites, intranets and business applications are designed, to create a better experience for the user.

Our services include:

Digital Strategy Planning
Expert Usability Review and Competitor Review
User Research (focus groups, interviews, social media and online surveys)
User Centred Design and Wireframes
Information Architecture
Web Development
Usability Testing
Eye Tracking
Training (social media, user centred design, usability testing and eye tracking)

Our products include:

Eye Tracker hardware and software from Tobii Technology in Sweden
EyeTrackLab if you want to rent an Eye Tracker for a day
IMotions Eye Tracking software for market researchers

Email jbreeze@objectivedigital.com or call 1300 85 80 15 to have a confidential chat about your upcoming projects.

News Flash!

iMotions reseller agreement

16 Mar - Objective Digital has been appointed as the Australasian reseller of iMotions Eye Tracking software. iMotions has developed an emotionally sensitive software tool that directly measures, records and analyses consumers’ emotional response to visual stimuli. Attention Tool® is the World leading Eye Tracking software within market research and the application combines eye tracking metrics, reading metrics and emotion metrics.

Training Course: Social media as a business tool

Training Course: Usabillity testing